As the fastest-growing group of voters in the country, the Asian American and Pacific Islander (AAPI) community can use their power to vote for progress. That’s why we’re energizing AAPIs to exercise their civic responsibility and vote in the 2024 Election with a visual campaign: “Your Vote. Your Power.”
With original artwork by Los Angeles-based social justice artist Natalie Bui, the campaign centers around five key topics: climate change, community safety, economic stability, family values, and healthcare.
Featuring bright colors and iconic Los Angeles imagery, the “Your Vote. Your Power.” campaign artwork depicts the strength and promise of AAPI families throughout greater Los Angeles, and all that is at stake when we vote.
Images include a family at the hospital for a prenatal care appointment; family and friends enjoying a day at Echo Park; neighbors working in a community garden; a family shopping for groceries at a local ethnic supermarket, and community members marching against hate and violence.
Catch the artwork throughout Los Angeles on billboards in ethnic neighborhoods, in videos on digital platforms, and in-person at community events!
Videos
This initiative was made possible with support from The James Irvine Foundation Leadership Awards and produced by Tre Borden /Co, an art and media production company.
